


MARKETING |
|
1.01 |
Marketing Education. |
1.02 |
DECA |
2.01 |
Importance of marketing. |
2.02 |
Functions of marketing and the marketing mix. |
2.03 |
Ways to reach markets. |
3.01 |
Economics terminology. |
3.02 |
Supply and demand. |
3.03 |
Economic cycle. |
3.04 |
Economic systems. |
3.05 |
Free enterprise system. |
3.06 |
Forms of business ownership. |
4.01 |
Verbal/non-verbal communication. |
4.02 |
Human relationships. |
4.03 |
Technology in communication. |
5.01 |
Importance of selling. |
5.02 |
Pre-selling. |
5.03 |
Sales process. |
5.04 |
Sales transactions. |
6.01 |
Promotion and the promotional mix. |
6.02 |
Advertising. |
6.03 |
Visual Merchandising. |
6.04 |
Sales promotions. |
6.05 |
Public relations. |
6.06 |
Promotional techniques. |
7.01 |
Channels of distribution. |
7.02 |
Physical distribution. |
8.01 |
Career resources. |
8.02 |
Career exploration in marketing. |
9.01 |
Obtaining a job. |
9.02 |
Career portfolio. |
